The blockbuster brand—with its shocking food swaps, stunning visuals and proven "no-diet" weight loss strategies—is now the world’s #1 nutrition website. The site helps you make the right food choice every time, with content devoted to healthy eating, restaurant menu survival, supermarket shopping guides and more. Oprah called Eat This, Not That! "a great guide everyone should get" and Ellen DeGeneres said "Eat This, Not That! will freak the weight right off of you!"

The Website

The Website

Eatthis.com covers all things nutrition, including:

  • Weight Loss
  • Better Health
  • Supermarkets
  • Restaurants
  • Food Swaps
  • Food Trends

And the Best and Worst Foods on the Planet

The Magazine

The Magazine

Because we’re betting you’re the kind of person who wants to take control of your health and turn your favorite foods—everything from burgers and pizza to ice cream and chocolate cake—into solutions for looking and feeling your best, we’ve made a magazine just for you. Eat This, Not That! magazine, distributed by Meredith, features aisle-by-aisle shopping guides and delicious slimming recipes, so you can make smart choices and stay lean for life.

The Books

The Books

Eat This, Not That! books have sold 8 million copies, with the latest, Eat This, Not That! When You’re Expecting, written by Dave Zinczenko and Dr. Jennifer Ashton. Other titles in the series include Cook This, Not That!, Drink This, Not That! and Grill This, Not That!, as well as The 7-Day Flat-Belly Tea Cleanse. The latest, Eat This, Not That! When You’re Expecting, was written by Dave Zinczenko and Dr. Jennifer Ashton.

The Podcast

Eat This Not That Podcast

The Podcast

The Eat This, Not That! Podcast continues a mission Dave Zinczenko dedicated himself to more than a decade ago: making sure being healthier and happier was easier for everyone. Join Dave, host Jon Hammond and the smart and talented team behind Eat This, Not That! so you can eat what you want, when you want—and watch the pounds disappear.